Social media and Return On Investment…so many words, no little knowledge…or not?
In this post, I will round-up (and update) insights on social media and the return on investment (ROI).
The presentation of Stefanos Karagos points out some very basic rules (and is based on the book Social Media ROI – details in the Flat Reading Section).
always keep in mind that nothing is for free, even social media involves costs! So you need to see ROI in any way…
The Infographic shows how companies make and measure ROI of social media usage and investment.